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  • O bag Autumn 2018 collection
  • O bag Summer collection


O bag Summer 2018 Collection
O bags - CLICK to view the ranges
O clock watches

About us

JComm Limited distributes Italian accessories and clothing brands in the UK and Republic of Ireland. This website is provided for our retail stockists only. Members of the general public can search for our product stockists HERE - UK high street or global online. High street retailers can apply to become authorised product stockists HERE.

The Obag brand was established in Italy in 2009 by a vibrant and experienced group of designers with a passion for creating colourful and quirky objects of desire. Our growing range of fashion accessories are designed and made in Italy.

Established in 2003, Italian accessories label YNot? puts a modern spin on traditional craft and materials, combining them with modern style, construction and a playful sense of humour.

YNot? made its UK debut at London’s Top Drawer in Sept 2018 where it presented its AW18 and SS19 collections to buyers by presenting its range of Bags, suitcases and fashion accessories

O bag collections

The O bag is a beautifully simple design, rich in practicality.

With a shell made of EVA foam rubber, O bags are soft, tactile, flexible, waterproof, lightweight and resilient. There are various styles in numerous colours - the O bag classic, O bag mini, O chic. O pocket and O basket shoulder bags and O folder messenger bags.

O bags have a wide choice of accessories - numerous interchangeable handles, inner bags and trims. You can create, customise and swap accessories around to produce a striking fashion statement, a unique look or just to match your outfit on the day. Our customers love to buy and collect a range of O bag shell colours, handles and accessories (some seasonal) and match them with our watches and bracelets.

O clock watches were the first range to be launched - watches with both practical, function and aesthetic value. We then introduced the unique O chive pocket watch in numerous colours. Our second range was the O bag - soft, tactile, lightweight and waterproof. The future is not only bags and watches but objects of design for everyone to enjoy.

Recent News

YNot? bags and fashion accessories

Confidence is key they say and we see YNot? as a way of life rather than just a brand. The stylised contraction of the expression 'why not?', typifies the attitude to life of fans' of YNot? bags and fashion accessories, who see it as an adventure in which you've got to try everything once. At the same time a question and an answer, YNot? encapsulates the freedom that everyone should have to express themselves by going beyond their habits and comfort zones.

YNot? opened its first branded shop in Milan, at 3 Via San Raffaele in June 2016. Located in the heart of Milan’s fashion district, the boutique’s design is inspired by the aesthetic philosophy of the brand. You can find YNot? in over 800 shops across Europe.

Looking to 2019, the SS19 collection is characterised by bold colour blocking in reds, yellows and bright blues with plenty of contrasting shades of stark monochrome. The Jungle range best expresses this exuberant aesthetic. The reversible style features on trend animal prints in tropical colours on one side and a block colour on the other for the last word in versatility.

For those looking for a more understated style, the 2019 Fauve range creates visual interest through sophisticated textural elements rather than striking colour combinations. The perforated leather handbags in muted tones create depth and the YNot? logo is created through a pattern of tiny holes. Other highlights include the quirky shapes of the Carrie range where you can find camera bags, bowler bags, and unique clutches in confident colours.

Also in 2019 an array of shoes, and clothing to match the range of accessories broadens the brand's scope making Ynot? a complete lifestyle choice.